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Web2 is the second version of the internet — the digital era we live in right now. In 2006, companies like youtube changed the web1 read-only paradigm by converting users into creators and developing the interactive internet we now experience. Smartphones, digital commerce, and social media are some of the most significant effects of Web2, which has transformed how we interact with our surroundings.

Social media has been the most widely embraced offering of Web2. As of January 2020, the social media usage rate stood at 49% globally. The Web2 social media market leader, Facebook, was the first social network to exceed one billion registered accounts. It currently boasts roughly 2.7 billion monthly active users, making it the most popular social network globally.

Even though we have garnered certain advantages from Web2 social media, we have also suffered losses due to the platform’s shortcomings. Before we move on to Web3 adoption, let us first understand the blaring problems of the current social media platforms in Web2:


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